About Us

Pinky Rose Cosmetics is a collaboration of three sisters; Gina, Michelle, and Dahlila Huerta. Together we are motivated visionaries with high standards and big dreams. With each of us contributing our unique style and love of cosmetics, we were able to make our vision reality.

Our first goal was to create our own cosmetic brand and open a cosmetic store in Sacramento, California. Through our entrepreneurship efforts, we celebrated a successful grand opening of Pinky Rose Cosmetics & Studio, on October 11, 2014. Joining the world of entrepreneurship has been one of the most amazing experiences we have encountered.

Since 2014, on May 27th, 2017, we opened an additional Pinky Rose Cosmetics and store in Elk Grove, California.

In addition we have opened a PR Makeup Academy on November 29th, 2017.  The 11 week PRO artistry course is a PRO certified 11 week program. Certification is administered upon graduation. 

It is an amazing venture to be building strong business relationships and friendships globally with business owners, celebrity makeup artist, and everyone who visits our store or follows our journey on social media. We are blessed to watch our vision and business grow.   We will continue our promise in delivering high-quality products we stand behind.

Pinky Rose hopes you enjoy our collections, which allows you to express yourself, express your love for color, express your talent and creativity. As we continue to grow our product line we hope you continue to enjoy them.

Sincerely yours,


Pinky Rose Sisters,

Gina, Michelle & Dahlila